/* global window, React */
// ─────────────────────────────────────────────────────────────────────────
// DEDICATED RESOURCES, single-screen inline flow
// ─────────────────────────────────────────────────────────────────────────
// Layout:
// 1. Time toggle (Part-Time / Full-Time, segmented)
// 2. Roles section header (title + Onboarding Availability widget)
// 3. Roles grid (glass cards, multi-select)
// 4. Inline config panel (one panel, switches between selected roles via tabs)
// · PT: day-rate plan tiles (1 / 5 / 10 / Custom) + savings
// · FT: location / seniority / tasks form
// 5. Deposit summary (refundable deposit + per-role line items)
//
// Per-role configuration is stored in `selection.roleConfigs[roleId]`:
// FT: { location, seniority, tasks }
// PT: { days: number } // base day-rate plan
// ─────────────────────────────────────────────────────────────────────────
const { useState: dfUseState, useEffect: dfUseEffect } = React;
const DEDICATED_DEPOSIT = 250;
window.DEDICATED_DEPOSIT = DEDICATED_DEPOSIT;
// Day-rate plans, fixed schedule of discounts off the role's base day rate.
// Custom = 11+ days, gets the deepest discount.
const DAY_PLANS = [
{ id: 'd1', days: 1, discount: 0, label: '1 Day', blurb: 'Ideal for urgent requests or small tasks' },
{ id: 'd5', days: 5, discount: 0.10, label: '5 Days', blurb: 'or a total of {total}, giving you {pct}% off' },
{ id: 'd10', days: 10, discount: 0.12, label: '10 Days',blurb: 'or a total of {total}, giving you {pct}% off' },
{ id: 'custom', days: 11, discount: 0.15, label: 'Custom', blurb: 'Enter 11 days or more for tailored support' },
];
// Per-location range multipliers applied to a role's `hourlyFrom` baseline
// (which is the Philippines floor on each role card). The (lo, hi) pair spans
// junior → senior so a single per-country band is shown to the visitor.
// Final price is reconfirmed post-shortlist; these are indicative only.
const FT_LOCATIONS = [
// 2026-06-10 (Loom 34): hourlyFrom = the location's Junior ladder rate
// (fixed seniority ladder × the location's low multiplier), shown on the
// pill as "from £X/hour".
{ id: 'uk', label: 'United Kingdom', flag: '🇬🇧', cc: 'gb', multLo: 2.8, multHi: 4.0, hourlyFrom: 21 },
{ id: 'philippines', label: 'Philippines', flag: '🇵🇭', cc: 'ph', multLo: 1.0, multHi: 1.5, hourlyFrom: 7.5 },
{ id: 'south-africa', label: 'South Africa', flag: '🇿🇦', cc: 'za', multLo: 1.4, multHi: 2.1, hourlyFrom: 10.5 },
];
// Compute the indicative hourly range for a given role × location combo.
// Returns null if the role has no `hourlyFrom` baseline. UI hides the range
// gracefully in that case.
// 2026-06-10 (Loom 34): one fixed seniority ladder for every role, £7.50
// junior / £8.50 mid / £12 senior at the Philippines baseline, scaled by the
// location's low multiplier. Sub-£15 results round to the nearest 50p,
// larger ones to the nearest pound.
const SEN_FIXED_BASE = { junior: 7.5, mid: 8.5, senior: 12 };
const dfLadderRate = (base, loc) => {
const x = base * loc.multLo;
return x < 15 ? Math.round(x * 2) / 2 : Math.round(x);
};
// Rates can carry 50p steps, so print 7.5 as 7.50.
const dfRateFmt = (v) => (v % 1 === 0 ? String(v) : v.toFixed(2));
window.dfRateFmt = dfRateFmt;
function dfHourlyRange(role, locId) {
if (!role || typeof role.hourlyFrom !== 'number') return null;
const loc = FT_LOCATIONS.find(l => l.id === locId);
if (!loc) return null;
return {
lo: dfLadderRate(SEN_FIXED_BASE.junior, loc),
hi: dfLadderRate(SEN_FIXED_BASE.senior, loc),
};
}
window.dfHourlyRange = dfHourlyRange;
const FT_SENIORITY = [
// 2026-05-26: `pos` = position within the location's range (0 = lo bound,
// 1 = hi bound). Drives the per-seniority hourly rate displayed under
// each tile. Junior anchors to the location pill "from £X/hr" floor.
{ id: 'junior', label: 'Junior', blurb: '1-3 yrs experience', pos: 0 },
{ id: 'mid', label: 'Mid', blurb: '3-6 yrs experience', pos: 0.5 },
{ id: 'senior', label: 'Senior', blurb: '6+ yrs · lead-capable', pos: 1.0 },
];
// 2026-05-26: indicative hourly rate for role × location × seniority.
// Returns a positive integer £/hr, or null if either input is missing.
function dfSeniorityRate(role, locId, senId) {
if (!role || typeof role.hourlyFrom !== 'number') return null;
const loc = FT_LOCATIONS.find(l => l.id === locId);
if (!loc) return null;
const base = SEN_FIXED_BASE[senId];
if (!base) return null;
return dfLadderRate(base, loc);
}
window.dfSeniorityRate = dfSeniorityRate;
window.DEDICATED_FT_LOCATIONS = FT_LOCATIONS;
window.DEDICATED_FT_SENIORITY = FT_SENIORITY;
window.DEDICATED_ROLE_RECS = ROLE_RECS;
// 2026-06-03 (Loom 18): brief "what they do + works well with" copy per role,
// surfaced in the role-card tooltip. Falls back to the generic pricing note
// for any role without an entry.
const ROLE_INFO = {
'ft-ai': 'Sets up Claude and Claude Code, builds MCP servers and automations across your stack, and trains your team to run them. Works well with a Full-Stack Marketer and a Lead Generation Expert.',
'ft-mkt-ops': 'A versatile marketer who runs your campaigns, light design, content, and day-to-day marketing operations. Works well with a Graphic Designer and an AI Implementation and Training Specialist.',
'ft-graphic': 'Designs branded graphics, social assets, and ad creative. Our senior Graphic Designers also cover UI and UX design and 3D design. Works well with a Full-Stack Marketer and a Video Editor.',
'ft-video': 'Edits short and long-form video for social and ads. Our senior Video Editors also cover motion graphics and animation. Works well with a Graphic Designer and a Full-Stack Marketer.',
'ft-sdr': 'Books qualified meetings through outbound calls, email, and LinkedIn. Works well with a Lead Generation Expert and an Account Manager.',
'ft-leadgen': 'Builds targeted prospect lists and personalised outreach sequences. Works well with an SDR and an Account Manager.',
'ft-am': 'Owns client relationships and finds upsell opportunities across your book. Works well with an SDR and a Lead Generation Expert.',
'ft-exec': 'Manages scheduling, inbox, and admin so your leaders stay focused. Works well with a Full-Stack Marketer and an Account Manager.',
'pt-2d': 'Designs branded graphics, social assets, and marketing visuals. Our senior Graphic Designers also cover UI and UX design and 3D design. Works well with a Video Editor and a Full-Stack Marketer.',
'pt-video': 'Edits short and long-form video for social, ads, and YouTube. Our senior Video Editors also cover motion graphics and animation. Works well with a Graphic Designer and a Full-Stack Marketer.',
'pt-copy': 'Writes your campaigns, website, and email outreach copy in your brand voice. Works well with a Graphic Designer and a Full-Stack Marketer.',
'pt-web': 'Builds and maintains your website, landing pages, and integrations. Works well with a Graphic Designer and an AI Implementation and Training Specialist.',
'pt-ai': 'Sets up Claude and Claude Code, builds MCP servers and automations across your tools, and trains your team to run them. Works well with a Graphic Designer and a Full-Stack Marketer.',
'pt-fsm': 'Runs your campaigns, content, and day-to-day marketing across channels, and writes your copy. Works well with a Graphic Designer and an SEO Specialist.',
'pt-marketer': 'Runs your campaigns, content, and day-to-day marketing across channels. Works well with a Graphic Designer and an SEO Specialist.',
'pt-seo': 'Improves your search rankings with on-page, technical, and content SEO. Works well with a Full-Stack Marketer and a Graphic Designer.',
'pt-appt': 'Books qualified meetings into your calendar through outbound outreach. Works well with a Sales Representative and a Full-Stack Marketer.',
'pt-sales': 'Runs discovery and closes deals from your booked pipeline. Works well with an Appointment Setter and a Full-Stack Marketer.',
'pt-va': 'Handles research, data entry, scheduling, and day-to-day admin. Works well with an Appointment Setter and a Full-Stack Marketer.',
// 2026-06-12 (Loom 41 1:36): PT matched 1:1 to Full-Time, four new role bios.
'pt-sdr': 'Books qualified meetings into your calendar through outbound calls, email, and LinkedIn. Works well with a Lead Generation Expert and an Account Manager.',
'pt-leadgen': 'Builds targeted prospect lists and personalised outreach sequences. Works well with a Sales Development Representative and an Account Manager.',
'pt-am': 'Owns client relationships and finds upsell opportunities across your book. Works well with a Sales Development Representative and a Lead Generation Expert.',
'pt-exec': 'Manages scheduling, inbox, and admin so your leaders stay focused. Works well with a Full-Stack Marketer and an Account Manager.',
};
window.DEDICATED_ROLE_INFO = ROLE_INFO;
// Step status retained for compat with elsewhere in the app (sidebar/summary).
function dfStepStatus(selection) {
const tier = selection?.tier;
const roles = selection?.roles || [];
const cfgs = selection?.roleConfigs || {};
const s1 = !!tier;
const s2 = s1 && roles.length > 0;
const s3 = s2 && roles.every(rid => {
const c = cfgs[rid] || {};
if (tier === 'fulltime') return !!c.location && !!c.seniority;
if (tier === 'parttime') return typeof c.days === 'number' && c.days >= 1;
return false;
});
return [s1, s2, s3, s3];
}
window.dfStepStatus = dfStepStatus;
function dfRolesForTier(service, tier) {
if (!service || !tier) return [];
return service.roles?.[tier] || [];
}
// 2026-06-12 (Loom 41 0:30): rough day-rate ladder for the PT custom role,
// mid-band across the matched role list, shared with sections.v2.jsx via window.
const PT_CUSTOM_RATES = { d1: 375, d5: 340, d10: 330, custom: 320 };
window.DF_PT_CUSTOM_RATES = PT_CUSTOM_RATES;
function dfRoleById(service, tier, rid) {
// 2026-06-09: synthetic record for the user-defined custom role (FT only).
if (rid === 'ft-custom') return { id: 'ft-custom', name: 'Custom role', isCustom: true, hourlyFrom: 0 };
// 2026-06-12 (Loom 41 0:30): the PT counterpart, priced from a rough day-rate ladder.
if (rid === 'pt-custom') return { id: 'pt-custom', name: 'Custom role', isCustom: true, price: PT_CUSTOM_RATES.d1, unit: '/day', priceLabel: 'From £' + PT_CUSTOM_RATES.d1 + '/day', dayRates: PT_CUSTOM_RATES };
return dfRolesForTier(service, tier).find(r => r.id === rid) || null;
}
window.dfRolesForTier = dfRolesForTier;
window.dfRoleById = dfRoleById;
// Helper: format £ with commas, no decimals.
function dfMoney(n) {
return '£' + Math.round(n).toLocaleString('en-GB');
}
// ── TOP TIME TOGGLE ────────────────────────────────────────────────────────────────
function DFTimeToggle({ service, tier, onTier, hasSelection }) {
if (!service.tiers || service.tiers.length < 2) return null;
return (
);
}
// ── PER-ROLE LOCATION RECOMMENDATIONS ─────────────────────────────────────────────────────
// Philippines = delivery / creative / technical roles (cost-efficient, strong talent pool).
// UK = client-facing / sales roles (native English, same time zone as UK clients).
const ROLE_RECS = {
'pt-fsm': { cc: 'ph', label: 'Philippines' },
'pt-2d': { cc: 'ph', label: 'Philippines' },
'pt-copy': { cc: 'ph', label: 'Philippines' },
'pt-video': { cc: 'ph', label: 'Philippines' },
'pt-motion': { cc: 'ph', label: 'Philippines' },
'pt-3d': { cc: 'ph', label: 'Philippines' },
'pt-web': { cc: 'ph', label: 'Philippines' },
'pt-ai': { cc: 'ph', label: 'Philippines' },
'pt-va': { cc: 'ph', label: 'Philippines' },
'pt-marketer': { cc: 'ph', label: 'Philippines' },
'pt-seo': { cc: 'ph', label: 'Philippines' },
'pt-appt': { cc: 'ph', label: 'Philippines' },
'ft-mkt-ops': { cc: 'ph', label: 'Philippines' },
'ft-graphic': { cc: 'ph', label: 'Philippines' },
'ft-copy': { cc: 'ph', label: 'Philippines' },
'ft-video': { cc: 'ph', label: 'Philippines' },
'ft-fullstack': { cc: 'ph', label: 'Philippines' },
'ft-leadgen': { cc: 'ph', label: 'Philippines' },
'ft-ai': { cc: 'ph', label: 'Philippines' },
'ft-uiux': { cc: 'ph', label: 'Philippines' },
'ft-3d': { cc: 'ph', label: 'Philippines' },
'ft-vmotion': { cc: 'ph', label: 'Philippines' },
'ft-exec': { cc: 'ph', label: 'Philippines' },
'ft-va': { cc: 'ph', label: 'Philippines' },
'pt-sales': { cc: 'gb', label: 'United Kingdom' },
'ft-sdr': { cc: 'za', label: 'South Africa' },
'ft-csm': { cc: 'gb', label: 'United Kingdom' },
'ft-am': { cc: 'gb', label: 'United Kingdom' },
// 2026-06-12 (Loom 41): the new PT roles mirror their FT counterparts' recs.
'pt-sdr': { cc: 'za', label: 'South Africa' },
'pt-leadgen': { cc: 'ph', label: 'Philippines' },
'pt-am': { cc: 'gb', label: 'United Kingdom' },
'pt-exec': { cc: 'ph', label: 'Philippines' },
// 2026-06-12 (review): the custom role recommends the Philippines too.
'pt-custom': { cc: 'ph', label: 'Philippines' },
};
// ── PER-COUNTRY CAPACITY (Loom 44 9:55 + Loom 41 4:47, design approved by
// Nicole 12 Jun) ─────────────────────────────────────────────────────────
// Per-role, per-country capacity map in the ROLE_RECS pattern, extended by
// data alone. States per country id: 'limited' | 'full'; anything omitted is
// available. `_default` applies to every role without its own entry. For now
// the UK runs limited across the board per Alexander ("maybe we'll have
// limited for UK"), and waitlisted roles (role.waitlist) read full in every
// country. Later this map can be fed from Airtable via /api/prices.
const ROLE_CAPACITY = {
_default: { uk: 'limited' },
};
function dfCountryCapacity(role, locId) {
if (!role) return 'available';
if (role.waitlist) return 'full';
const m = ROLE_CAPACITY[role.id] || ROLE_CAPACITY._default || {};
return m[locId] || 'available';
}
window.dfCountryCapacity = dfCountryCapacity;
// 2026-06-09: per-role task lists shown as a tick grid in the expanded
// Part-Time config (DFDayRateTiles). Six tasks each, split across two columns.
const ROLE_TASKS = {
'pt-ai': ['Setting up Claude and Claude Code for your team', 'Creating MCP servers & agent tooling', 'Building and connecting APIs & integrations', 'Running terminal-based agent workflows', 'Integrating AI models into your stack', 'Training your team on the tools & workflows'],
'pt-fsm': ['Planning multi-channel campaigns', 'Email & lifecycle marketing', 'Paid social & search setup', 'Landing pages & conversion optimisation', 'Marketing automation & funnels', 'Analytics, tracking & reporting'],
'pt-2d': ['Branded graphics & social assets', 'Ad creative, banners & thumbnails', 'Pitch decks & presentations', 'UI & UX design', 'Light 3D & motion graphics', 'Brand & style guidelines'],
'pt-video': ['Short-form social edits', 'Long-form & YouTube edits', 'Motion graphics & titles', 'Colour grading & sound mix', 'Subtitles & captions', 'Repurposing & resizing per channel'],
'pt-seo': ['Keyword & competitor research', 'On-page optimisation', 'Technical SEO audits', 'Content briefs & strategy', 'Link-building & outreach', 'Rank tracking & reporting'],
'pt-appt': ['Prospecting & list building', 'Outbound calls & follow-ups', 'Booking qualified meetings', 'Email & LinkedIn outreach', 'CRM updates & notes', 'Clean handover to your sales team'],
'pt-sales': ['Running discovery & demo calls', 'Managing your sales pipeline', 'Handling objections & negotiation', 'Proposals & quotes', 'CRM hygiene & forecasting', 'Closing & handover to onboarding'],
'pt-sdr': ['Phone-first outbound from your scripts', 'Omnichannel sequences across phone, email & LinkedIn', 'Qualifying inbound enquiries', 'Booking meetings with reminders & confirmations', 'CRM logging & pipeline notes', 'Reporting on conversations & meetings booked'],
'pt-leadgen': ['Targeted prospect list building', 'Contact enrichment & verification', 'Personalised outreach sequences', 'Account, trigger & buying-signal research', 'List hygiene, suppressions & CRM imports', 'Reply-rate reporting & targeting refinement'],
'pt-am': ['Day-to-day client communication & check-ins', 'Onboarding new clients to value', 'Upsell & cross-sell spotting', 'Account health tracking & churn flags', 'Scope, timeline & renewal coordination', 'CRM notes, stages & forecasts'],
'pt-exec': ['Calendar management & scheduling', 'Inbox triage with agreed rules', 'Meeting notes, agendas & follow-ups', 'Travel, expenses & invoicing admin', 'Research & document organisation', 'Task-list management & check-ins'],
};
window.DEDICATED_ROLE_TASKS = ROLE_TASKS;
// 2026-06-10 (Nicole): hidden rather than deleted, flip to restore.
// The task tick grid duplicates the role overlays' Typical work tab
// (Alexander asked for the banner in Loom 41 1:53, Nicole will own the
// justification if asked). The in-house comparison panel is retired per
// Loom 42.
const DF_SHOW_PT_TASK_GRID = false;
const DF_SHOW_INHOUSE_COMPARISON = false;
// ── ROLE OVERLAYS (Loom 33 2:06 + Nicole's spec) ─────────────────────────────
// Per-role clickable overlay content rendered through window.GMOverlayModal
// (sections.v2.jsx). Tabs: Who it’s for / Typical work / Works well with.
// FAQs render at the bottom regardless of tab (circled style). Copy mined from
// the gogorilla.com pricing-page role overlays and the Airtable pricing CMS,
// reworked to house style. Rolling out role by role; cards without an entry
// keep the plain pricing tooltip.
const ROLE_OVERLAYS = {
'ft-ai': {
title: 'AI Implementation & Training Specialist',
intro: 'A dedicated specialist who builds AI and automation into your day-to-day operations, then trains your team to run it.',
tabs: [
{ label: 'Who it’s for', blocks: [
{ t: 'p', x: 'For teams that know manual work is eating hours but lack the in-house capability to automate it properly.' },
{ t: 'checks', items: [
'Founders who want AI working in the business, not just talked about',
'Ops and revenue teams losing hours to copy-paste work between tools',
'Companies that adopted AI tools nobody has set up properly yet',
'Leaders who want their own team trained to run the automations, with no agency dependency',
] },
] },
{ label: 'Typical work', blocks: [
{ t: 'checks', items: [
'Setting up Claude, Claude Code, and OpenClaw for your team',
'Building MCP servers and agent tooling across your stack',
'Connecting APIs and integrations, including data syncs and notifications',
'Configuring CRM triggers, list management rules, and lead routing',
'Building operational dashboards and reporting automations',
'Training your team on the tools and workflows so the gains stick',
] },
] },
{ label: 'Works well with', blocks: [
{ t: 'sub', x: 'With a Full-Stack Marketer' },
{ t: 'p', x: 'Your specialist builds the machine, and a Full-Stack Marketer feeds it. Automated lead routing, lifecycle emails, and clean reporting only pay off when campaigns are filling the pipeline, and together they compound, so every campaign gets faster to launch and cheaper to run.' },
{ t: 'sub', x: 'With a Lead Generation Expert' },
{ t: 'p', x: 'Pair them, and your outbound runs itself. The Lead Generation Expert builds the lists and sequences whilst your AI specialist wires enrichment, scoring, and follow-up automation around them, so no lead sits untouched.' },
] },
],
faqs: [
{ q: 'Which tools can they work with?', a: 'Most modern stacks. Zapier, Make, HubSpot, Salesforce, Airtable, and the leading AI platforms are all common ground, and we match your shortlist to the tools you already run.' },
{ q: 'How quickly can they start?', a: 'We shortlist candidates within 48 to 72 hours and most clients have their specialist fully embedded within 4 weeks.' },
{ q: 'What does the commitment look like?', a: 'Your placement runs as a monthly rolling contract with a 3-month minimum commitment to start. After the minimum, you can cancel any time with 28 days’ notice.' },
{ q: 'What if they are not the right fit?', a: 'Every placement carries a 90-day performance guarantee. If it is not working, we find a replacement at no additional cost.' },
],
},
'ft-mkt-ops': {
title: 'Full-Stack Marketer',
intro: 'One versatile marketer who runs your campaigns, content, and day-to-day marketing operations as an embedded member of your team.',
tabs: [
{ label: 'Who it’s for', blocks: [
{ t: 'p', x: 'For companies that need marketing shipped every week but are not ready to build a 4-person team.' },
{ t: 'checks', items: [
'Founders still doing their own marketing in the evenings',
'Companies whose agency retainer feels heavy for the output they see',
'Teams with a strategy in place but nobody to execute it consistently',
'Businesses that want one hire to cover campaigns, content, and reporting',
] },
] },
{ label: 'Typical work', blocks: [
{ t: 'p', x: 'A broad role, so the work splits into 4 areas. Most weeks touch all of them.' },
{ t: 'subtabs', items: [
{ label: 'Campaigns', blocks: [ { t: 'checks', items: [
'Planning multi-channel campaigns and owning the marketing calendar',
'Setting up and running paid social and search campaigns',
'Email and lifecycle marketing, from one-off sends to automated nurture',
'Coordinating briefs and assets in your project management system',
] } ] },
{ label: 'Content & copy', blocks: [ { t: 'checks', items: [
'Writing direct-response copy for ads, social, landing pages, and email',
'Maintaining content calendars and scheduling across platforms',
'Producing content briefs and tone of voice guidelines',
'Light design work in Figma and Canva using your existing templates',
] } ] },
{ label: 'Web & conversion', blocks: [ { t: 'checks', items: [
'Building and optimising landing pages for conversion',
'Running A/B tests on pages, offers, and creative',
'Improving on-page search visibility across your site',
'Managing UTM tagging and asset QA so tracking stays clean',
] } ] },
{ label: 'Ops & reporting', blocks: [ { t: 'checks', items: [
'Building marketing automations and funnels',
'Producing competitor and audience snapshots',
'Preparing performance dashboards and campaign digests',
'Analytics and tracking so every channel reports honestly',
] } ] },
] },
] },
{ label: 'Works well with', blocks: [
{ t: 'sub', x: 'With a Graphic Designer' },
{ t: 'p', x: 'Copy and creative ship together. Your marketer briefs campaigns in the morning and a dedicated Graphic Designer turns them into on-brand assets the same week, so launches stop waiting on freelancers.' },
{ t: 'sub', x: 'With an AI Implementation & Training Specialist' },
{ t: 'p', x: 'Everything repeatable gets automated. Reporting, lead routing, and lifecycle emails run themselves, which frees your marketer to spend their hours on the campaigns that grow revenue.' },
] },
],
faqs: [
{ q: 'Is one person really enough to cover all of this?', a: 'For most companies under 50 staff, yes. A strong Full-Stack Marketer covers the everyday 80% of marketing on their own, and when one area needs real depth, you add a specialist role alongside them rather than replacing them.' },
{ q: 'How quickly can they start?', a: 'We shortlist candidates within 48 to 72 hours and most clients have their specialist fully embedded within 4 weeks.' },
{ q: 'What does the commitment look like?', a: 'Your placement runs as a monthly rolling contract with a 3-month minimum commitment to start. After the minimum, you can cancel any time with 28 days’ notice.' },
{ q: 'What if they are not the right fit?', a: 'Every placement carries a 90-day performance guarantee. If it is not working, we find a replacement at no additional cost.' },
],
},
'ft-graphic': {
title: 'Graphic Designer',
intro: 'A dedicated designer who owns your daily creative output, from ad variants to brand collateral, with senior designers also covering UI, UX, and 3D.',
tabs: [
{ label: 'Who it’s for', blocks: [
{ t: 'p', x: 'For teams that burn money on freelancers, or burn weeks waiting on them, every time they need creative.' },
{ t: 'checks', items: [
'Companies running paid ads that constantly need fresh creative variants',
'Brands whose visual identity drifts a little with every outsourced job',
'Marketing teams producing social content daily rather than occasionally',
'Founders pitching investors and clients with decks that need to look the part',
] },
] },
{ label: 'Typical work', blocks: [
{ t: 'checks', items: [
'Designing ad and social variants at volume, including overlays, carousels, stories, and thumbnails',
'Owning your brand libraries, templates, and design system as they evolve',
'Producing web and digital layouts for landing pages, hero sections, and UI components',
'Designing brand and marketing collateral such as brochures, proposals, and pitch decks',
'Handling retouching, cut-outs, and scalable template setup in Figma',
'Covering UI, UX, and 3D design at senior level where your brief calls for it',
] },
] },
{ label: 'Works well with', blocks: [
{ t: 'sub', x: 'With a Full-Stack Marketer' },
{ t: 'p', x: 'Design without a pipeline of briefs sits idle. A Full-Stack Marketer keeps campaigns moving, so your designer is always working on the asset that ships next, and nothing stalls in a feedback loop.' },
{ t: 'sub', x: 'With a Video Editor' },
{ t: 'p', x: 'Static and motion creative from one pod. Your designer sets the visual language, your editor carries it into video, and every channel ends up looking like one brand rather than 2 suppliers.' },
] },
],
faqs: [
{ q: 'Can they match our existing brand?', a: 'Yes. Your designer works inside your brand guidelines from day one, and if those guidelines need tightening they will maintain and evolve the libraries as part of the role.' },
{ q: 'How quickly can they start?', a: 'We shortlist candidates within 48 to 72 hours and most clients have their specialist fully embedded within 4 weeks.' },
{ q: 'What does the commitment look like?', a: 'Your placement runs as a monthly rolling contract with a 3-month minimum commitment to start. After the minimum, you can cancel any time with 28 days’ notice.' },
{ q: 'What if they are not the right fit?', a: 'Every placement carries a 90-day performance guarantee. If it is not working, we find a replacement at no additional cost.' },
],
},
'ft-video': {
title: 'Video Editor',
intro: 'A dedicated editor who turns your raw footage and long-form content into a steady stream of platform-ready video.',
tabs: [
{ label: 'Who it’s for', blocks: [
{ t: 'p', x: 'For brands that publish video weekly and feel the drag every time an edit queues behind someone else’s project.' },
{ t: 'checks', items: [
'Companies repurposing podcasts, webinars, and events into social clips',
'Paid media teams that need fresh video ad iterations every week',
'Founders building a personal brand on YouTube, LinkedIn, or TikTok',
'Marketing teams tired of per-project freelancer pricing and queues',
] },
] },
{ label: 'Typical work', blocks: [
{ t: 'checks', items: [
'Producing short-form and long-form edits at volume, with subtitles, captions, and multi-ratio versions',
'Managing a rolling edit queue in your project management tool and delivering against weekly plans',
'Repurposing long-form content into clips and performance-ready ad iterations',
'Handling colour balance, audio levelling, branded end cards, and simple motion titles',
'Covering motion graphics and animation at senior level, including kinetic titles and logo stings',
'Exporting platform-ready renders and Lottie files where needed',
] },
] },
{ label: 'Works well with', blocks: [
{ t: 'sub', x: 'With a Graphic Designer' },
{ t: 'p', x: 'One visual language across stills and motion. Your designer sets the look, your editor carries it through every cut, and thumbnails, end cards, and ad frames all ship from the same pod.' },
{ t: 'sub', x: 'With a Full-Stack Marketer' },
{ t: 'p', x: 'An editor is only as busy as the content plan behind them. A Full-Stack Marketer keeps the calendar and briefs flowing, so every week ends with video shipped rather than footage waiting.' },
] },
],
faqs: [
{ q: 'Which platforms and formats do they cover?', a: 'All the usual suspects. Reels, TikTok, Shorts, YouTube long-form, paid ad formats, and podcast clips, each delivered in the right ratios and specs for the channel.' },
{ q: 'How quickly can they start?', a: 'We shortlist candidates within 48 to 72 hours and most clients have their specialist fully embedded within 4 weeks.' },
{ q: 'What does the commitment look like?', a: 'Your placement runs as a monthly rolling contract with a 3-month minimum commitment to start. After the minimum, you can cancel any time with 28 days’ notice.' },
{ q: 'What if they are not the right fit?', a: 'Every placement carries a 90-day performance guarantee. If it is not working, we find a replacement at no additional cost.' },
],
},
'ft-sdr': {
title: 'Sales Development Representative',
intro: 'A dedicated outbound rep who books qualified meetings into your calendar through calls, email, and LinkedIn.',
tabs: [
{ label: 'Who it’s for', blocks: [
{ t: 'p', x: 'For teams with a proven offer that need consistent top-of-funnel activity without the cost of a UK sales hire.' },
{ t: 'checks', items: [
'Founders doing their own prospecting in the gaps between client calls',
'Sales teams whose closers spend half the week prospecting instead of closing',
'Companies with target lists ready but no calling capacity',
'Teams that tried outsourced lead generation and want a rep who actually learns the pitch',
] },
] },
{ label: 'Typical work', blocks: [
{ t: 'checks', items: [
'Running phone-first outbound campaigns from your scripts and ideal customer profile',
'Executing omnichannel sequences across phone, email, and LinkedIn',
'Qualifying inbound enquiries and booking meetings with reminders and confirmations',
'Attending daily stand-ups and call coaching sessions with your team',
'Logging every call outcome in your CRM and keeping pipeline notes current',
'Reporting weekly on conversations, meetings booked, and what the market is saying',
] },
] },
{ label: 'Works well with', blocks: [
{ t: 'sub', x: 'With a Lead Generation Expert' },
{ t: 'p', x: 'Calls convert when the list is right. Your Lead Generation Expert builds and enriches the prospect lists, your SDR works them relentlessly, and neither wastes hours on the other’s job.' },
{ t: 'sub', x: 'With an Account Manager' },
{ t: 'p', x: 'Meetings booked become revenue kept. The SDR fills the calendar, the Account Manager grows every account that closes, and your pipeline compounds at both ends.' },
] },
],
faqs: [
{ q: 'Do they work our scripts or bring their own?', a: 'Both. They start from your scripts and ideal customer profile, then refine the talk tracks with your team in coaching sessions as the data comes in.' },
{ q: 'How quickly can they start?', a: 'We shortlist candidates within 48 to 72 hours and most clients have their specialist fully embedded within 4 weeks.' },
{ q: 'What does the commitment look like?', a: 'Your placement runs as a monthly rolling contract with a 3-month minimum commitment to start. After the minimum, you can cancel any time with 28 days’ notice.' },
{ q: 'What if they are not the right fit?', a: 'Every placement carries a 90-day performance guarantee. If it is not working, we find a replacement at no additional cost.' },
],
},
'ft-leadgen': {
title: 'Lead Generation Expert',
intro: 'A dedicated specialist who builds the targeted lists, research, and outreach sequences that keep your sales team in conversations.',
tabs: [
{ label: 'Who it’s for', blocks: [
{ t: 'p', x: 'For teams whose outbound stalls not from lack of effort but from thin lists and generic messaging.' },
{ t: 'checks', items: [
'Sales teams burning through bought lists with falling reply rates',
'Founders who know their niche but lack the time to map it account by account',
'Companies personalising outreach by hand, one prospect at a time',
'Teams that need research depth behind every campaign, not just volume',
] },
] },
{ label: 'Typical work', blocks: [
{ t: 'checks', items: [
'Building targeted prospect lists mapped to your ideal customer profile',
'Enriching and verifying contact data so sequences land with real people',
'Writing personalised outreach sequences for email and LinkedIn',
'Researching accounts, triggers, and buying signals worth acting on',
'Maintaining list hygiene, suppressions, and CRM imports',
'Reporting on reply rates and refining targeting with your sales team',
] },
] },
{ label: 'Works well with', blocks: [
{ t: 'sub', x: 'With a Sales Development Representative' },
{ t: 'p', x: 'Lists without calls sit still. Your Lead Generation Expert hands the SDR clean, researched prospects every morning, and the SDR turns them into booked meetings the same week.' },
{ t: 'sub', x: 'With an Account Manager' },
{ t: 'p', x: 'New logos are only half the job. Your expert maps expansion contacts inside existing accounts and the Account Manager turns that research into upsells, so growth comes from both directions.' },
] },
],
faqs: [
{ q: 'Which data tools do they use?', a: 'Ours or yours. They work with the leading prospecting databases and enrichment tools, and they plug into whatever CRM and sequencing stack you already run.' },
{ q: 'How quickly can they start?', a: 'We shortlist candidates within 48 to 72 hours and most clients have their specialist fully embedded within 4 weeks.' },
{ q: 'What does the commitment look like?', a: 'Your placement runs as a monthly rolling contract with a 3-month minimum commitment to start. After the minimum, you can cancel any time with 28 days’ notice.' },
{ q: 'What if they are not the right fit?', a: 'Every placement carries a 90-day performance guarantee. If it is not working, we find a replacement at no additional cost.' },
],
},
'ft-am': {
title: 'Account Manager',
intro: 'A dedicated manager who owns your client relationships, keeps revenue safe, and finds the upsell opportunities hiding in your book.',
tabs: [
{ label: 'Who it’s for', blocks: [
{ t: 'p', x: 'For companies where the founder is still the account manager, or where delivery teams handle relationships in the gaps between projects.' },
{ t: 'checks', items: [
'Agencies and service businesses juggling renewals across a growing book',
'Founders spending their week on check-in calls instead of growth',
'Teams losing expansion revenue because nobody owns the ask',
'Companies where churn surprises arrive with the cancellation email',
] },
] },
{ label: 'Typical work', blocks: [
{ t: 'checks', items: [
'Owning day-to-day client communication, check-ins, and quarterly reviews',
'Running onboarding so new clients reach value fast',
'Spotting and progressing upsell and cross-sell opportunities across your book',
'Tracking account health and flagging risk before it becomes churn',
'Coordinating with your delivery team on scope, timelines, and renewals',
'Keeping the CRM current with notes, stages, and forecasts',
] },
] },
{ label: 'Works well with', blocks: [
{ t: 'sub', x: 'With a Sales Development Representative' },
{ t: 'p', x: 'One fills the front of the funnel, whilst the other protects everything behind it. New meetings keep arriving whilst every signed client gets a named owner from day one.' },
{ t: 'sub', x: 'With a Lead Generation Expert' },
{ t: 'p', x: 'Expansion is a research problem before it is a sales problem. Your Lead Generation Expert maps the contacts and signals inside each account, and your Account Manager walks in with the right conversation.' },
] },
],
faqs: [
{ q: 'Can they work directly with our clients?', a: 'Yes. They join as a named member of your team, on your domain and your tools, and your clients deal with them exactly as they would an in-house account manager.' },
{ q: 'How quickly can they start?', a: 'We shortlist candidates within 48 to 72 hours and most clients have their specialist fully embedded within 4 weeks.' },
{ q: 'What does the commitment look like?', a: 'Your placement runs as a monthly rolling contract with a 3-month minimum commitment to start. After the minimum, you can cancel any time with 28 days’ notice.' },
{ q: 'What if they are not the right fit?', a: 'Every placement carries a 90-day performance guarantee. If it is not working, we find a replacement at no additional cost.' },
],
},
'ft-exec': {
title: 'Executive Assistant',
intro: 'A dedicated assistant who runs scheduling, inbox, and admin so your leadership team spends its hours where they count.',
tabs: [
{ label: 'Who it’s for', blocks: [
{ t: 'p', x: 'For founders and executives whose calendar runs them, rather than the other way round.' },
{ t: 'checks', items: [
'Leaders triaging email at midnight instead of thinking',
'Founders double-booked across investors, clients, and team',
'Executives losing hours to travel plans, expenses, and follow-ups',
'Teams where meeting notes and actions evaporate by Friday',
] },
] },
{ label: 'Typical work', blocks: [
{ t: 'checks', items: [
'Managing complex calendars, scheduling, and meeting coordination',
'Triaging the inbox with agreed rules for what reaches you',
'Preparing meeting notes, agendas, and follow-up actions',
'Booking travel and handling expenses and invoicing admin',
'Conducting research and keeping documents and trackers organised',
'Managing an agreed task list through your team’s daily and weekly check-ins',
] },
] },
{ label: 'Works well with', blocks: [
{ t: 'sub', x: 'With a Full-Stack Marketer' },
{ t: 'p', x: 'Your assistant clears the diary, and your marketer fills the pipeline. Together, they hand a founder back whole days each week, and nothing booked or promised slips through.' },
{ t: 'sub', x: 'With an Account Manager' },
{ t: 'p', x: 'Client commitments stop falling in the cracks between calls. Your assistant captures every action, and the Account Manager owns every relationship, so follow-up becomes a system rather than a memory.' },
] },
],
faqs: [
{ q: 'How do they handle confidential information?', a: 'Carefully and contractually. Every specialist works under a non-disclosure agreement with access controls you set, and as the employer of record, we handle vetting and compliance.' },
{ q: 'How quickly can they start?', a: 'We shortlist candidates within 48 to 72 hours and most clients have their specialist fully embedded within 4 weeks.' },
{ q: 'What does the commitment look like?', a: 'Your placement runs as a monthly rolling contract with a 3-month minimum commitment to start. After the minimum, you can cancel any time with 28 days’ notice.' },
{ q: 'What if they are not the right fit?', a: 'Every placement carries a 90-day performance guarantee. If it is not working, we find a replacement at no additional cost.' },
],
},
'pt-ai': {
title: 'AI Implementation & Training Specialist',
intro: 'An on-demand specialist who automates your workflows and wires AI into your tools, by the day rather than the month.',
tabs: [
{ label: 'Who it’s for', blocks: [
{ t: 'p', x: 'For teams with a backlog of automation ideas and nobody free to build them.' },
{ t: 'checks', items: [
'Founders who want their first real automations shipped this month',
'Ops teams stitching tools together with exports and goodwill',
'Companies testing AI use cases before committing to a full-time hire',
'Teams that need an automation backlog cleared in focused day blocks',
] },
] },
{ label: 'Typical work', blocks: [
{ t: 'checks', items: [
'Setting up Claude, Claude Code, and OpenClaw, with your team trained to run them',
'Building MCP servers and agent tooling across your stack',
'Connecting APIs and building integrations, including data syncs and notifications',
'Setting up CRM triggers, list management, and lead routing',
'Developing prompt frameworks, templated content generation, and QA workflows',
'Building spreadsheet and dashboard automations in focused day blocks',
] },
] },
{ label: 'Works well with', blocks: [
{ t: 'sub', x: 'With a Full-Stack Marketer' },
{ t: 'p', x: 'Automation pays back fastest where campaigns already run. Your marketer keeps the pipeline busy whilst your specialist removes the manual steps around it, so the same hours produce more shipped work each month.' },
{ t: 'sub', x: 'With a Graphic Designer' },
{ t: 'p', x: 'Creative production has more repetition than anyone admits. Your specialist automates the resizing, versioning, and asset handoffs around your designer, who gets those hours back for the work that needs a human eye.' },
] },
],
faqs: [
{ q: 'How many days should we book to start?', a: 'Most teams start with a 5-day block, enough to ship 1 or 2 complete automations end to end. The 10-day and custom blocks suit an ongoing backlog, and they carry better day rates.' },
{ q: 'How quickly can they start?', a: 'Usually within 1 to 2 business days of booking, subject to availability. Your specialist is already employed, vetted, and trained, so there is no recruitment cycle and no onboarding delay.' },
{ q: 'Can I change how many days I book?', a: 'Yes. Day blocks flex month to month, so you can scale up when there is more to ship and back down in quieter periods. Larger blocks carry better day rates, up to 15% off on blocks of 11 days or more.' },
{ q: 'Are they freelancers?', a: 'No. Every specialist is a permanent GoGorilla.com employee, dedicated to your work rather than juggling clients, with HR, payroll, and compliance handled by us as the employer of record.' },
],
},
'pt-fsm': {
title: 'Full-Stack Marketer',
intro: 'One versatile marketer who runs your campaigns, content, and day-to-day marketing in flexible day blocks.',
tabs: [
{ label: 'Who it’s for', blocks: [
{ t: 'p', x: 'For companies that need senior marketing execution some days a week, not a full-time seat.' },
{ t: 'checks', items: [
'Founders who need campaigns shipped without managing a hire',
'Companies between marketers that cannot let momentum stall',
'Teams testing a channel before committing full-time budget to it',
'Businesses where marketing is a 2-day-a-week job currently done in zero',
] },
] },
{ label: 'Typical work', blocks: [
{ t: 'p', x: 'A broad role, so the work splits into 4 areas. Most weeks touch all of them.' },
{ t: 'subtabs', items: [
{ label: 'Campaigns', blocks: [ { t: 'checks', items: [
'Planning multi-channel campaigns and owning the marketing calendar',
'Setting up and running paid social and search campaigns',
'Email and lifecycle marketing, from one-off sends to automated nurture',
'Coordinating briefs and assets in your project management system',
] } ] },
{ label: 'Content & copy', blocks: [ { t: 'checks', items: [
'Writing direct-response copy for ads, social, landing pages, and email',
'Maintaining content calendars and scheduling across platforms',
'Producing content briefs and tone of voice guidelines',
'Light design work in Figma and Canva using your existing templates',
] } ] },
{ label: 'Web & conversion', blocks: [ { t: 'checks', items: [
'Building and optimising landing pages for conversion',
'Running A/B tests on pages, offers, and creative',
'Improving on-page search visibility across your site',
'Managing UTM tagging and asset QA so tracking stays clean',
] } ] },
{ label: 'Ops & reporting', blocks: [ { t: 'checks', items: [
'Building marketing automations and funnels',
'Producing competitor and audience snapshots',
'Preparing performance dashboards and campaign digests',
'Analytics and tracking so every channel reports honestly',
] } ] },
] },
] },
{ label: 'Works well with', blocks: [
{ t: 'sub', x: 'With a Graphic Designer' },
{ t: 'p', x: 'Campaigns move at the speed of creative. Book design days alongside marketing days and every campaign lands with assets ready, no freelancer queue in the middle.' },
{ t: 'sub', x: 'With an SEO Specialist' },
{ t: 'p', x: 'Paid fills the pipeline this quarter, and search compounds for the next. Your marketer captures demand whilst the SEO Specialist builds the rankings that make every lead cheaper over time.' },
] },
],
faqs: [
{ q: 'Can the same person cover our paid, email, and content?', a: 'That is the point of the role. One senior generalist runs the week-to-week mix, and when a single channel needs real depth, you book a specialist day block alongside them.' },
{ q: 'How quickly can they start?', a: 'Usually within 1 to 2 business days of booking, subject to availability. Your specialist is already employed, vetted, and trained, so there is no recruitment cycle and no onboarding delay.' },
{ q: 'Can I change how many days I book?', a: 'Yes. Day blocks flex month to month, so you can scale up when there is more to ship and back down in quieter periods. Larger blocks carry better day rates, up to 15% off on blocks of 11 days or more.' },
{ q: 'Are they freelancers?', a: 'No. Every specialist is a permanent GoGorilla.com employee, dedicated to your work rather than juggling clients, with HR, payroll, and compliance handled by us as the employer of record.' },
],
},
'pt-2d': {
title: 'Graphic Designer',
intro: 'An on-demand designer for ad variants, social assets, and brand collateral, booked by the day.',
tabs: [
{ label: 'Who it’s for', blocks: [
{ t: 'p', x: 'For teams whose design needs arrive in bursts rather than a steady 40-hour week.' },
{ t: 'checks', items: [
'Marketing teams that need campaign creative batched in focused days',
'Founders preparing investor decks and sales proposals that must look right',
'Companies refreshing brand or web visuals each quarter',
'Teams handling urgent design needs or tightly scoped tasks',
] },
] },
{ label: 'Typical work', blocks: [
{ t: 'checks', items: [
'Developing creative variations for campaigns, including resizing, overlays, carousels, stories, and thumbnails',
'Designing brand assets and marketing materials such as logos, brochures, investor proposals, and pitch decks',
'Crafting landing page visuals, hero sections, custom UI components, and visual guidelines',
'Handling retouching, complex cut-outs, and typography polish',
'Preparing scalable design templates in Figma',
'Covering UI, UX, and light 3D at senior level where the brief calls for it',
] },
] },
{ label: 'Works well with', blocks: [
{ t: 'sub', x: 'With a Video Editor' },
{ t: 'p', x: 'Stills and motion from the same shelf. Your designer sets the frames, thumbnails, and brand kit, your editor brings them to life, and every channel stays visually one brand.' },
{ t: 'sub', x: 'With a Full-Stack Marketer' },
{ t: 'p', x: 'A designer is most valuable with a full brief pipeline. Your marketer plans the campaigns and writes the copy, so every booked design day starts with something worth designing.' },
] },
],
faqs: [
{ q: 'How much can they get through in a day?', a: 'A focused day typically covers a batch of ad variants, a deck pass, or the visuals for a landing page. Many teams book 5-day blocks to batch a fortnight of creative in one run.' },
{ q: 'How quickly can they start?', a: 'Usually within 1 to 2 business days of booking, subject to availability. Your specialist is already employed, vetted, and trained, so there is no recruitment cycle and no onboarding delay.' },
{ q: 'Can I change how many days I book?', a: 'Yes. Day blocks flex month to month, so you can scale up when there is more to ship and back down in quieter periods. Larger blocks carry better day rates, up to 15% off on blocks of 11 days or more.' },
{ q: 'Are they freelancers?', a: 'No. Every specialist is a permanent GoGorilla.com employee, dedicated to your work rather than juggling clients, with HR, payroll, and compliance handled by us as the employer of record.' },
],
},
'pt-video': {
title: 'Video Editor',
intro: 'An on-demand editor who turns footage into platform-ready video, booked in day blocks.',
tabs: [
{ label: 'Who it’s for', blocks: [
{ t: 'p', x: 'For teams with more footage than finished video.' },
{ t: 'checks', items: [
'Podcasters and event teams sitting on hours of unused recordings',
'Paid media teams that need ad cuts iterated weekly',
'Founders posting clips across Reels, TikTok, Shorts, and LinkedIn',
'Companies that need editing in bursts around launches and campaigns',
] },
] },
{ label: 'Typical work', blocks: [
{ t: 'checks', items: [
'Editing cut-downs for Reels, TikTok, and Shorts with hooks, subtitles, and aspect-ratio versions',
'Polishing user-generated content and producing performance-ready video ads',
'Repurposing podcasts, webinars, and event highlights into shareable clips',
'Applying colour balance, audio levelling, branded end cards, and simple motion titles',
'Covering motion graphics and animation at senior level',
'Exporting platform-ready renders for every channel you publish on',
] },
] },
{ label: 'Works well with', blocks: [
{ t: 'sub', x: 'With a Graphic Designer' },
{ t: 'p', x: 'Thumbnails, end cards, and ad frames decide whether the edit gets watched. Book the two together, and every video ships with the static assets that earn the click.' },
{ t: 'sub', x: 'With a Full-Stack Marketer' },
{ t: 'p', x: 'An edit is only half the job, and distribution is the other half. Your marketer plans where each cut runs and what it must achieve, so editing days produce campaign results rather than files.' },
] },
],
faqs: [
{ q: 'What do we need to provide?', a: 'Raw footage and a brief. That is it. Share files through your drive or ours, and your editor handles versioning, delivery specs, and the export list per channel.' },
{ q: 'How quickly can they start?', a: 'Usually within 1 to 2 business days of booking, subject to availability. Your specialist is already employed, vetted, and trained, so there is no recruitment cycle and no onboarding delay.' },
{ q: 'Can I change how many days I book?', a: 'Yes. Day blocks flex month to month, so you can scale up when there is more to ship and back down in quieter periods. Larger blocks carry better day rates, up to 15% off on blocks of 11 days or more.' },
{ q: 'Are they freelancers?', a: 'No. Every specialist is a permanent GoGorilla.com employee, dedicated to your work rather than juggling clients, with HR, payroll, and compliance handled by us as the employer of record.' },
],
},
'pt-seo': {
title: 'SEO Specialist',
intro: 'An on-demand specialist who improves your rankings with technical, on-page, and content work, by the day.',
tabs: [
{ label: 'Who it’s for', blocks: [
{ t: 'p', x: 'For companies that know search should be a channel but have never given it consistent hours.' },
{ t: 'checks', items: [
'Founders whose site has never had a proper technical audit',
'Content teams publishing weekly without briefs or keyword direction',
'Companies leaking rankings after a migration or redesign',
'Teams building an ongoing search pipeline with flexible scheduling',
] },
] },
{ label: 'Typical work', blocks: [
{ t: 'checks', items: [
'Optimising titles, meta descriptions, headings, and internal linking',
'Running site health checks, indexability analysis, and Core Web Vitals recommendations',
'Implementing JSON-LD schema for rich-result targeting',
'Keyword and competitor research with content briefs to match',
'Optimisation passes on existing content and topic discovery',
'Link-building outreach, rank tracking, and reporting',
] },
] },
{ label: 'Works well with', blocks: [
{ t: 'sub', x: 'With a Full-Stack Marketer' },
{ t: 'p', x: 'Search strategy needs hands to execute it. The SEO Specialist sets the briefs and priorities, your marketer ships the content and pages, and rankings stop waiting for someone to find time.' },
{ t: 'sub', x: 'With a Graphic Designer' },
{ t: 'p', x: 'Pages that rank still have to convert. Your designer turns the SEO Specialist’s recommendations into fast, clean landing pages, so the traffic you win actually becomes pipeline.' },
] },
],
faqs: [
{ q: 'How long until we see movement?', a: 'Technical fixes can show within weeks, whilst content and authority compound over months. The honest answer is that consistency wins, which is exactly what booked monthly day blocks give you.' },
{ q: 'How quickly can they start?', a: 'Usually within 1 to 2 business days of booking, subject to availability. Your specialist is already employed, vetted, and trained, so there is no recruitment cycle and no onboarding delay.' },
{ q: 'Can I change how many days I book?', a: 'Yes. Day blocks flex month to month, so you can scale up when there is more to ship and back down in quieter periods. Larger blocks carry better day rates, up to 15% off on blocks of 11 days or more.' },
{ q: 'Are they freelancers?', a: 'No. Every specialist is a permanent GoGorilla.com employee, dedicated to your work rather than juggling clients, with HR, payroll, and compliance handled by us as the employer of record.' },
],
},
'pt-appt': {
title: 'Appointment Setter',
intro: 'An on-demand setter who books qualified meetings into your calendar through phone-first outreach.',
tabs: [
{ label: 'Who it’s for', blocks: [
{ t: 'p', x: 'For teams that need conversations started without hiring a full-time rep.' },
{ t: 'checks', items: [
'Founders who close well but never find time to prospect',
'Sales teams that need short-term coverage or trial outbound capacity',
'Companies building a qualified pipeline over several weeks',
'Teams with lists and scripts ready but no one dialling',
] },
] },
{ label: 'Typical work', blocks: [
{ t: 'checks', items: [
'Conducting targeted phone outreach from your ideal customer profile and scripts',
'Executing sequences across phone, email, and LinkedIn where required',
'Qualifying inbound enquiries, booking calendars, and managing reminders and confirmations',
'Keeping your CRM current with call outcomes, notes, and next steps',
'Prospecting and list building between calling blocks',
'Handing booked meetings to your sales team with clean context',
] },
] },
{ label: 'Works well with', blocks: [
{ t: 'sub', x: 'With a Sales Representative' },
{ t: 'p', x: 'One books, one closes. Your setter keeps the calendar full whilst the Sales Representative runs the demos and negotiations, a complete outbound desk in 2 day-rate bookings.' },
{ t: 'sub', x: 'With a Full-Stack Marketer' },
{ t: 'p', x: 'Cold calls warm up fast when marketing runs alongside. Your marketer builds awareness and nurture around the outreach, so more dials land on people who already know the name.' },
] },
],
faqs: [
{ q: 'Whose phone system and number do they use?', a: 'Yours or ours, whichever fits. They can dial through your existing stack or through ours, and either way, every outcome lands in your CRM.' },
{ q: 'How quickly can they start?', a: 'Usually within 1 to 2 business days of booking, subject to availability. Your specialist is already employed, vetted, and trained, so there is no recruitment cycle and no onboarding delay.' },
{ q: 'Can I change how many days I book?', a: 'Yes. Day blocks flex month to month, so you can scale up when there is more to ship and back down in quieter periods. Larger blocks carry better day rates, up to 15% off on blocks of 11 days or more.' },
{ q: 'Are they freelancers?', a: 'No. Every specialist is a permanent GoGorilla.com employee, dedicated to your work rather than juggling clients, with HR, payroll, and compliance handled by us as the employer of record.' },
],
},
'pt-sales': {
title: 'Sales Representative',
intro: 'An on-demand closer who runs discovery, demos, and negotiations from your booked pipeline.',
tabs: [
{ label: 'Who it’s for', blocks: [
{ t: 'p', x: 'For teams generating more conversations than they can properly work.' },
{ t: 'checks', items: [
'Founders stuck in back-to-back demos instead of the business',
'Companies needing focused cycles of demos and follow-ups',
'Teams that need consistent deal progression week after week',
'Businesses testing a dedicated closer before a permanent sales hire',
] },
] },
{ label: 'Typical work', blocks: [
{ t: 'checks', items: [
'Leading discovery calls and product demonstrations with prospects from marketing or outbound',
'Managing proposals, follow-ups, objection handling, and negotiation within agreed guardrails',
'Handling CRM updates, pipeline notes, and next-step planning',
'Coordinating with your team on pricing, contracts, and finalising agreements',
'Forecasting honestly so you always know what is really closing',
'Handing closed deals to onboarding with clean context',
] },
] },
{ label: 'Works well with', blocks: [
{ t: 'sub', x: 'With an Appointment Setter' },
{ t: 'p', x: 'A closer with an empty calendar is an expensive day rate. Pair them, and the setter keeps qualified meetings flowing whilst your rep spends every booked day actually closing.' },
{ t: 'sub', x: 'With a Full-Stack Marketer' },
{ t: 'p', x: 'Deals move faster when prospects arrive educated. Your marketer builds the case studies, pages, and nurture that warm each lead, and your rep walks into easier conversations.' },
] },
],
faqs: [
{ q: 'How do they learn our product?', a: 'A focused ramp. They work from your demo recordings, documentation, and call shadowing in their first block, and most reps run their own demos within the first week of booked days.' },
{ q: 'How quickly can they start?', a: 'Usually within 1 to 2 business days of booking, subject to availability. Your specialist is already employed, vetted, and trained, so there is no recruitment cycle and no onboarding delay.' },
{ q: 'Can I change how many days I book?', a: 'Yes. Day blocks flex month to month, so you can scale up when there is more to ship and back down in quieter periods. Larger blocks carry better day rates, up to 15% off on blocks of 11 days or more.' },
{ q: 'Are they freelancers?', a: 'No. Every specialist is a permanent GoGorilla.com employee, dedicated to your work rather than juggling clients, with HR, payroll, and compliance handled by us as the employer of record.' },
],
},
// 2026-06-12 (Loom 41 1:36): PT overlays for the four roles new to the
// matched list, adapted from their FT counterparts with day-block framing.
'pt-sdr': {
title: 'Sales Development Representative',
intro: 'An on-demand outbound rep who books qualified meetings into your calendar through calls, email, and LinkedIn, by the day rather than the month.',
tabs: [
{ label: 'Who it’s for', blocks: [
{ t: 'p', x: 'For teams with a proven offer that need top-of-funnel activity in focused day blocks, without the cost of a full-time sales hire.' },
{ t: 'checks', items: [
'Founders doing their own prospecting in the gaps between client calls',
'Sales teams whose closers spend half the week prospecting instead of closing',
'Companies with target lists ready but no calling capacity',
'Teams that need call days added in busy months and dialled back in quiet ones',
] },
] },
{ label: 'Typical work', blocks: [
{ t: 'checks', items: [
'Running phone-first outbound campaigns from your scripts and ideal customer profile',
'Executing omnichannel sequences across phone, email, and LinkedIn',
'Qualifying inbound enquiries and booking meetings with reminders and confirmations',
'Working your prospect lists in focused, scheduled day blocks',
'Logging every call outcome in your CRM and keeping pipeline notes current',
'Reporting on conversations, meetings booked, and what the market is saying',
] },
] },
{ label: 'Works well with', blocks: [
{ t: 'sub', x: 'With a Lead Generation Expert' },
{ t: 'p', x: 'Calls convert when the list is right. Your Lead Generation Expert builds and enriches the prospect lists, your SDR works them relentlessly, and neither wastes hours on the other’s job.' },
{ t: 'sub', x: 'With an Account Manager' },
{ t: 'p', x: 'Meetings booked become revenue kept. The SDR fills the calendar, the Account Manager grows every account that closes, and your pipeline compounds at both ends.' },
] },
],
faqs: [
{ q: 'How many days should we book to start?', a: 'Most teams start with a 5-day block, enough for a consistent weekly calling rhythm that keeps your pipeline moving. The 10-day and custom blocks suit an ongoing outbound motion, and they carry better day rates.' },
{ q: 'How quickly can they start?', a: 'Usually within 1 to 2 business days of booking, subject to availability. Your specialist is already employed, vetted, and trained, so there is no recruitment cycle and no onboarding delay.' },
{ q: 'Can I change how many days I book?', a: 'Yes. Day blocks flex month to month, so you can scale up when there is more to ship and back down in quieter periods. Larger blocks carry better day rates, up to 15% off on blocks of 11 days or more.' },
{ q: 'Are they freelancers?', a: 'No. Every specialist is a permanent GoGorilla.com employee, dedicated to your work rather than juggling clients, with HR, payroll, and compliance handled by us as the employer of record.' },
],
},
'pt-leadgen': {
title: 'Lead Generation Expert',
intro: 'An on-demand specialist who builds the targeted lists, research, and outreach sequences that keep your sales team in conversations, by the day rather than the month.',
tabs: [
{ label: 'Who it’s for', blocks: [
{ t: 'p', x: 'For teams whose outbound stalls not from lack of effort but from thin lists and generic messaging.' },
{ t: 'checks', items: [
'Sales teams burning through bought lists with falling reply rates',
'Founders who know their niche but lack the time to map it account by account',
'Companies personalising outreach by hand, one prospect at a time',
'Teams that need research depth added in day blocks ahead of each campaign',
] },
] },
{ label: 'Typical work', blocks: [
{ t: 'checks', items: [
'Building targeted prospect lists mapped to your ideal customer profile',
'Enriching and verifying contact data so sequences land with real people',
'Writing personalised outreach sequences for email and LinkedIn',
'Researching accounts, triggers, and buying signals worth acting on',
'Maintaining list hygiene, suppressions, and CRM imports',
'Reporting on reply rates and refining targeting with your sales team',
] },
] },
{ label: 'Works well with', blocks: [
{ t: 'sub', x: 'With a Sales Development Representative' },
{ t: 'p', x: 'Lists without calls sit still. Your Lead Generation Expert hands the SDR clean, researched prospects every morning, and the SDR turns them into booked meetings whilst the data stays fresh.' },
{ t: 'sub', x: 'With an Account Manager' },
{ t: 'p', x: 'New logos are only half the job. Your expert maps expansion contacts inside existing accounts, and the Account Manager turns that research into renewals and upsells.' },
] },
],
faqs: [
{ q: 'How many days should we book to start?', a: 'Most teams start with a 5-day block, enough to build and enrich a campaign-ready list end to end. The 10-day and custom blocks suit always-on outbound, and they carry better day rates.' },
{ q: 'How quickly can they start?', a: 'Usually within 1 to 2 business days of booking, subject to availability. Your specialist is already employed, vetted, and trained, so there is no recruitment cycle and no onboarding delay.' },
{ q: 'Can I change how many days I book?', a: 'Yes. Day blocks flex month to month, so you can scale up when there is more to ship and back down in quieter periods. Larger blocks carry better day rates, up to 15% off on blocks of 11 days or more.' },
{ q: 'Are they freelancers?', a: 'No. Every specialist is a permanent GoGorilla.com employee, dedicated to your work rather than juggling clients, with HR, payroll, and compliance handled by us as the employer of record.' },
],
},
'pt-am': {
title: 'Account Manager',
intro: 'An on-demand manager who owns your client relationships, keeps revenue safe, and finds the upsell opportunities hiding in your book, by the day rather than the month.',
tabs: [
{ label: 'Who it’s for', blocks: [
{ t: 'p', x: 'For companies where the founder is still the account manager, or where delivery teams handle relationships in the gaps between projects.' },
{ t: 'checks', items: [
'Agencies and service businesses juggling renewals across a growing book',
'Founders spending their week on check-in calls instead of growth',
'Teams losing expansion revenue because nobody owns the ask',
'Companies that need senior relationship cover a few days each month',
] },
] },
{ label: 'Typical work', blocks: [
{ t: 'checks', items: [
'Owning day-to-day client communication, check-ins, and quarterly reviews',
'Running onboarding so new clients reach value fast',
'Spotting and progressing upsell and cross-sell opportunities across your book',
'Tracking account health and flagging risk before it becomes churn',
'Coordinating with your delivery team on scope, timelines, and renewals',
'Keeping the CRM current with notes, stages, and forecasts',
] },
] },
{ label: 'Works well with', blocks: [
{ t: 'sub', x: 'With a Sales Development Representative' },
{ t: 'p', x: 'One fills the front of the funnel, whilst the other protects everything behind it. New meetings keep arriving as every closed account stays looked after.' },
{ t: 'sub', x: 'With a Lead Generation Expert' },
{ t: 'p', x: 'Expansion is a research problem before it is a sales problem. Your Lead Generation Expert maps the contacts and signals inside each account, and your Account Manager turns them into revenue.' },
] },
],
faqs: [
{ q: 'Can they work directly with our clients?', a: 'Yes. Most clients introduce their Account Manager as part of the team, working on your domain and tools, with day blocks scheduled around your client calendar.' },
{ q: 'How quickly can they start?', a: 'Usually within 1 to 2 business days of booking, subject to availability. Your specialist is already employed, vetted, and trained, so there is no recruitment cycle and no onboarding delay.' },
{ q: 'Can I change how many days I book?', a: 'Yes. Day blocks flex month to month, so you can scale up when there is more to ship and back down in quieter periods. Larger blocks carry better day rates, up to 15% off on blocks of 11 days or more.' },
{ q: 'Are they freelancers?', a: 'No. Every specialist is a permanent GoGorilla.com employee, dedicated to your work rather than juggling clients, with HR, payroll, and compliance handled by us as the employer of record.' },
],
},
'pt-exec': {
title: 'Executive Assistant',
intro: 'An on-demand assistant who runs scheduling, inbox, and admin so your leadership team spends its hours where they count, by the day rather than the month.',
tabs: [
{ label: 'Who it’s for', blocks: [
{ t: 'p', x: 'For founders and executives whose calendar runs them, rather than the other way round.' },
{ t: 'checks', items: [
'Leaders triaging email at midnight instead of thinking',
'Founders double-booked across investors, clients, and team',
'Executives losing hours to travel plans, expenses, and follow-ups',
'Teams that need reliable admin cover a few days each month',
] },
] },
{ label: 'Typical work', blocks: [
{ t: 'checks', items: [
'Managing complex calendars, scheduling, and meeting coordination',
'Triaging the inbox with agreed rules for what reaches you',
'Preparing meeting notes, agendas, and follow-up actions',
'Booking travel and handling expenses and invoicing admin',
'Conducting research and keeping documents and trackers organised',
'Managing an agreed task list through your team’s daily and weekly check-ins',
] },
] },
{ label: 'Works well with', blocks: [
{ t: 'sub', x: 'With a Full-Stack Marketer' },
{ t: 'p', x: 'Your assistant clears the diary, and your marketer fills the pipeline. Together they hand a founder back whole days each month.' },
{ t: 'sub', x: 'With an Account Manager' },
{ t: 'p', x: 'Client commitments stop falling in the cracks between calls. Your assistant captures every action, and the Account Manager keeps every relationship moving.' },
] },
],
faqs: [
{ q: 'How do they handle confidential information?', a: 'Every specialist works under NDA with access agreed up front, on your tools and your permissions, so sensitive information stays inside your systems.' },
{ q: 'How quickly can they start?', a: 'Usually within 1 to 2 business days of booking, subject to availability. Your specialist is already employed, vetted, and trained, so there is no recruitment cycle and no onboarding delay.' },
{ q: 'Can I change how many days I book?', a: 'Yes. Day blocks flex month to month, so you can scale up when there is more to ship and back down in quieter periods. Larger blocks carry better day rates, up to 15% off on blocks of 11 days or more.' },
{ q: 'Are they freelancers?', a: 'No. Every specialist is a permanent GoGorilla.com employee, dedicated to your work rather than juggling clients, with HR, payroll, and compliance handled by us as the employer of record.' },
],
},
};
window.DEDICATED_ROLE_OVERLAYS = ROLE_OVERLAYS;
// Span-based clickable info tip for role cards (same pattern as the lead
// sourcing tip in sections.v2.jsx). Lives inside the card's role="checkbox"
// div, so every handler stops propagation to keep the card from toggling.
// The overlay itself is NOT mounted here. Modal state is hoisted to
// DedicatedFlow (GorillaMatrix pattern) so portal events can never re-show
// this tip over the dialog.
function DFRoleInfoTip({ role, tipParas, onOpenOverlay }) {
const [pos, setPos] = dfUseState(null);
const wrapRef = React.useRef(null);
const hideTimer = React.useRef(null);
React.useEffect(() => {
if (!pos) return undefined;
const _close = () => setPos(null);
const _reg = (window.__ggTipClosers || (window.__ggTipClosers = new Set()));
_reg.add(_close);
return () => { _reg.delete(_close); };
}, [pos]);
const show = () => {
clearTimeout(hideTimer.current);
if (!wrapRef.current) return;
const r = wrapRef.current.getBoundingClientRect();
const vw = window.innerWidth || 1024;
const halfTip = 165; const PAD = 12;
const rawX = r.left + r.width / 2;
const clampedX = Math.min(Math.max(rawX, halfTip + PAD), vw - halfTip - PAD);
setPos({ x: clampedX, y: r.top, caretShift: rawX - clampedX });
};
const scheduleHide = () => { hideTimer.current = setTimeout(() => setPos(null), 220); };
const cancelHide = () => clearTimeout(hideTimer.current);
const open = (e) => { e.preventDefault(); e.stopPropagation(); };
return (
e.stopPropagation()} onMouseEnter={show} onMouseLeave={scheduleHide} onFocus={show} onBlur={scheduleHide}>
{ if (e.key === 'Enter' || e.key === ' ') { e.stopPropagation(); open(e); } }}>
{pos && ReactDOM.createPortal(
{role.name}
{tipParas.map((para, i) => {para})}
,
document.body
)}
);
}
// ── ROLE CARD (glass) ────────────────────────────────────────────────────────────────────
// 2026-05-28 Batch 2 (#32 + #35):
// #32 — HoverPortalTip pricing tooltip on each card. PT explains tiered day rates;
// FT explains indicative hourly rate, confirmed after shortlist.
// #35 — Outer